For the next 6 weeks, we’re going to be looking at the core principles of writing for the the web, including how to write focused, SEO-driven web copy.
I’ve set up this blog as resource for the class.It is a place for you to comment, post questions, and access extra resources. Much of the same information will be posted online at my.bcit.ca, so be sure to check in both places over the next 6 weeks.
Information is not read the same way online as in print. This course teaches students how to express ideas on the Web, how to anticipate the needs of the reader and how to organize and structure information so that it is quickly grasped and navigable, achieving the purpose for which it was developed. Prerequisite: Before taking this course, students must have completed their technical elective (COMP 1850 or COMP 2007 or COMP 2369). Students must also have one of the following English Prerequisites, as well as intermediate word processing skills (MS Word 2007 for Windows): 1) English 12 “C+” or equivalent http://www.bcit.ca/admission/upgrading/englishproficiency.shtml ; or 2) COMM 0015 score of 70 or better. Students who wish to confirm their English level are strongly advised to take COMM 0015. Students do not need to submit transcripts for entrance to this course. BUT, in the case of formal or informal grade appeals or reviews they will be asked to show proof of their English Prerequisite. (1.5 Credits)